Have you ever wondered why some stories feel more human than others? Researchers from University of Maryland analysed over 61,000 stories written by humans and five leading AI models, extracting 304 narrative features relating to plot, character, time, agency, revelation, structure, and storytelling decisions. Their key finding is fascinating: The biggest difference between human and AI storytelling is not style. It’s narrative choice.

The best BUSINESS communicators (especially CEOs who we might expect to be visionary leaders) are more likely to INFORM than INSPIRE. They EDUCATE more than they ENTERTAIN. They're PROBLEM SOLVERS rather than provocateurs who CHALLENGE their audience.

The Story Compass - An exploration into why some business stories work, but others don’t...

STORYTELLING is now the most valuable skill in tech according to NYU’s Clinical Professor of Marketing Scott Galloway.

Jacob Collier’s commencement address at Berklee College of Music wasn’t just a speech. It was a reminder that the best communicators don’t merely deliver information, they create an experience. And in doing so, they make their audience feel seen (and heard).

If you're in need of some storytelling inspiration you might like my pod. It's a basic and informal, but pretty thoughtful and insightful collection of my thoughts and ideas from studying the world's top communicators. I've had the pleasure of working with some amazing storytellers throughout my career, and these short pods are my attempt to package some of the advice and inspiration I've picked up along the way, and to pass it onto you. Each episode is only around 10 minutes